Assigning Child Pages to Non Existent Parent Pages

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Let me explain the scenario. I have a parent menu called Services which is a custom link(#) and then I again have a custom menu called Data Management and then I have sub-menu. So the menu item should look like:

Services
Data Management
SubItem 1
SubItem 2
SubItem 3

So the url should be: http://www.abc.com/services/data-management/subItem-1

I don’t want a click operation on Services and Data Management. How to link subItem to its parent page. Please help me. I didn’t find any proper solution which will work in my case.